DATACLYSM

DATACLYSM

332 ₹350 (5% off)
+ ₹50 shipping fee* (Free shipping for orders above ₹500 within India)
CommonFolks
Author: Christian Rudder
Publisher: FOURTH ESTATE
No. of pages: 304
Add to cart

Your order will be processed only after the LOCKDOWN when the publishers and courier partners resume their services.

Other Specifications

Language: English
ISBN: 9780007494439
Published on: 2016
Book Format: Paperback
Subject: Self-Development

Description

An irreverent, provocative, and visually fascinating look at what our online lives reveal about who we really are - and how this deluge of data will transform the science of human behaviour.


Big Data is used to spy on us, hire and fire us, and sell us things we don't need. In 'Dataclysm', Christian Rudder, founder of one of the world's biggest dating websites OkCupid, puts this flood of information to an entirely different use: understanding human nature.


Drawing on terabytes of data from Twitter, Facebook, Reddit, OkCupid, and many other sites, Rudder examines the terrain of human experience to answer a range of questions: Does it matter where you went to school? How racist are we? How do political views alter relationships? Philosophers, psychologists, gene hunters and neuroscientists have tried to explain our flaws and foibles. Rudder shows that in today's era of social media, a powerful new approach is possible, one that reveals how we actually behave when we think no one's looking.


Outrageous and illuminating, 'Dataclysm', is a portrait of our essential selves - dark, absurd, occasionally noble - and a first look at a revolution in the making.

Ratings & Comments

Add Rating & Comment


 

Be the first to rate this book.

Zipeit.com
Free Shipping *
For orders above ₹500
Easy Payments
Multiple payment options
Customer Support
Mon-Sat (10am-7pm)
CommonFolks © 2017
Designed & Developed by Dynamisigns

Login to CommonFolks

Welcome back!


 

Don't have an account? Register

Forgot your password? Reset Password

Register with us

To manage & track your orders.

By clicking the "Register" button, you agree to the Terms & Conditions.


 

Already have an account? Login

Forgot your password? Reset Password

Reset your password

Get a new one.


 

Already have an account? Login

Don't have an account? Register

Bank Account Details

Loading...