"Inspiring lessons from some of the world’s wisest and pioneering business leaders. • What does it take to achieve success? • How can you take charge of your career destiny? • What are the most important business principles that you should follow? • How can you create business opportunities in hostile market conditions? • How can you stay motivated amidst cutthroat competition and naysayers? In Achievement, the most legendary business leaders share their stories, insights and advice about creating immensely successful and sustainable businesses. Henry Ford writes about his journey, from being an engineer at Thomas Edison’s electricity company to revolutionizing the automobile industry. J.R.D. Tata shares his ‘golden rules’ for success and getting the best out of others. Azim Premji, the czar of the Indian IT industry, stresses the importance of hard work, humility and taking charge of your destiny. John D. Rockefeller, founder of the Standard Oil Company and the wealthiest person in modern history, talks about sticking to his business principles, maintaining integrity and taking care of his employees. Coco Chanel, founder of the iconic Chanel brand, points to the inevitability of failure and the courage in thinking for yourself. Narayana Murthy, co-founder of Infosys and one of the great entrepreneurs of our time, shares lessons about having a long-term vision and self-belief, and the significance of fellowship and philanthropy. Whether you intend to start a business or are already engaged in one, this handy book will inspire you to think bigger, identify your goals—both long-term and short-term—and take concrete steps towards realizing them."